The majority of people do not realize their potential do to either a lack of knowledge or a lack of interest when they are not gratified instantly. This means, when you go to get a your favorite meal, during and after consumption, you are instantaneously gratified. The desire has been met. Something inside you, during the course of this event, has been switched on (hunger, craving) and again turned off once fulfilled (fed). In the bigger picture and in my opinion, the interest dies off when things are not moving accordingly. Every one has the potential to become an achiever. To what level achiever is up to the individual.
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